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Photo Assignments Postponed?
Take These 6 Steps Now To Protect Yourself

Therese Gietler by Therese Gietler on March 18, 2020


Hello, my dear friends and colleagues. As you know, things are getting crazy out there and our photo assignments are being postponed or canceled due to the Coronavirus. Are you prepared to answer the question “what will it cost to cancel”? Let’s talk about our terms and conditions (T&C). I’ve outlined 6 steps you can take right now to prepare yourself, and I’ve included an amendment you’ll definitely want to consider for future contracts.

Step 1

Understand your own T&C when your photo assignments postpone

If you are like me, your T&C are a version of the T&C from a trade organization. The last time I had my lawyer revise mine was 2016. So I dusted off my magnifying glass and reviewed my own cancellation policy. It’s not often that my photo assignments are postponed, so I need to refresh my memory!

Step 2

Don’t have a T&C?

That’s ok, this is the perfect time to acquire a set of T&C! Trade groups like ASMP are a fantastic resource! Not a member? It’s time to join because we are in unprecedented times and photo assignments are being postponed left and right. This is the time to band together and help each other. Join a trade group now and dig into those resources.

Step 3

Does your crew have a policy when photo assignments postpone?

If you have a crew booked, contact them and find out what their cancellation policy is. They may not have one, and this is a great time to develop deep loyalties by helping them determine what to do when photo assignments are postponed. Don’t leave your crew hanging. They are as worried as you are.

Your crew isn’t just assistants, vanities, stylists, etc. Also consider the rental studio, the caterer, the casting director…they’ll all have a cancellation policy that you should be aware of.

Step 4

Contact your client before they contact you

Being proactive will be highly appreciated by your clients. Send a quick note like ‘during these uncertain times, I wanted to be upfront with my cancellation policy. Based on our approved estimate and the agreed-to terms and conditions, if we cancel within 48 hours of the shoot, it will cost $_____. If the notice of cancellation is given two business days or less before the shoot date, Client will be charged ____% of the shoot fee in addition to all expenses incurred, $_____

Step 5

Did you sign their paperwork?

If you signed your client’s paperwork, it may include a force Majeure. Force majeure refers to a clause that is included in contracts to remove liability for natural and unavoidable catastrophes (like a pandemic) that interrupt the expected course of events and restrict participants from fulfilling obligations. If you have signed your client’s contract, be sure to read it thoroughly and see if you agreed to a force majeure.

Step 6

Are you currently being asked to bid a project that may postpone?

We know our terms if the photo assignment postpones. But what if you get sick and have to cancel? Are you liable to pay the cancellation fees of your crew? In a pre-pandemic time, we might power through the illness and get the shoot done, but that is no longer viable or responsible.

Reach out to your insurance provider and understand what your policy will cover. Pandemic insurance is likely not in your policy, it certainly is not in mine.

I AM NOT A LAWYER, NOR AM I GIVING YOU LEGAL ADVICE I’ve been following closely the advice from the Association of Independent Commercial Producers (AICP), and they published an amendment for producers. I’ll post that below. Reach out to your trade organization and ask them to issue a similar amendment to help cover you.

Let’s all take steps first to protect ourselves, before assisting others. Know your own T&C, help your crew with their T&C, and then help your clients. You will always be remembered for your calm and professional demeanor during a remarkable and stressful time. And that will lead to more work down the line, I am certain of that!

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©2020 Therese Gietler. All rights reserved.

More About Therese Gietler

Therese GietlerI'm upfront. I'm direct. And I'm damn fine at what I do.

I am the founder of Ask A Producer, an independent production company that offers production services, creative consulting, seminars, and workshops for the creative class. I have extensive experience in the photographic world, with a photojournalism degree from Rochester Institute of Technology.

I co-own and currently produce all of the still and motion projects at Andy Batt Studio. With over 20 years on the job, I am happy to say that I haven't seen it all, and remain thrilled by every project.

I'm especially proud of the relationships that I've nurtured over the years, with clients, with agencies, and most importantly, with the crew. It takes a village, right? My crew is my village.

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