by Christopher Armstrong on June 17, 2019
Behind-the-scenes (BTS) stories are the ultimate exercise in self-promotion. They challenge a photographer to take their skills they use on a daily basis making other people's products and services look great and apply it to themselves.
Every week, we'll showcase one of our member's BTS stories. These stories might showcase the attention to detail that a photographer gives to their client or a tool to convey their own personality and confidence — both of these traits are a must when dealing with agencies and clients. The stories can also show the vast amount of time and preparation that go into producing a large shoot.
This week's BTS showcase: Margaret Lampert
From the moment Margaret first picked up a camera she had an innate ability to put her subjects at ease. As she looks through the lens Margaret is always watching and waiting for a moment; a lived-in moment the viewer can sense as honest and true. “Through these moments I endeavor to tell a story, ask a few questions and draw the viewer in. I’ve begun to realize the power of these moments comes from my own desire to connect; to create some sort of relationship between myself, the camera and my subject”. It is this ‘relationship’ between photographer and subject that sets Margaret apart. Perhaps most importantly it is this connection that allows Margaret to consistently identify and capture moments of pure human experience in which we find a thread of our own story.