by Christopher Armstrong on May 27, 2019
Behind-the-scenes (BTS) stories are the ultimate exercise in self-promotion. They challenge a photographer to take their skills they use on a daily basis making other people's products and services look great and apply it to themselves.
Every week, we'll showcase one of our member's BTS stories. These stories might showcase the attention to detail that a photographer gives to their client or a tool to convey their own personality and confidence — both of these traits are a must when dealing with agencies and clients. The stories can also show the vast amount of time and preparation that go into producing a large shoot.
This week's BTS showcase: Bruce DeBoer
Bruce's name has appeared on many national and regional Addy Awards, One Show Awards, a NY Festivals Gold, B&W Spider Awards, and as a National Kelly Award Finalist. He's been published numerous times in Communication Arts, Graphis Design and Photo Annuals, Print Regional Design Annuals, AIGA Design Annuals, Creativity, Ad Age, Ad week and featured in Graphis Magazine issue 312 and Lurzer's Archive as one of their 200 Best Ad Photographers Worldwide for the last 6 years running.